Effective Date: 14-Jan-2025 

VPPIE UNIVERSAL TRADE PRIVATE LIMITED (“we,” “us,” “our,” or “Company”) operates the website https://vppie.com/ (the “Website”). We are committed to protecting your privacy and ensuring the security of your personal data in compliance with the General Data Protection Regulation (GDPR) and other applicable data protection laws. This Privacy Policy outlines how we collect, store, use, share, and protect your information when you visit our Website or interact with our services. 

By using our Website, you consent to the practices described in this Privacy Policy. If you do not agree with this policy, please do not use our Website.

1. Information We Collect

We collect the following types of personal data: 

• Personal Information You Provide
  • Name
  • Email address
  • Phone number
  • Shipping and billing address
  • Payment information (processed securely via third-party payment processors)
  • Account credentials (if you create an account on our Website)
  • Communications (e.g., emails, messages, or feedback you send to us)

• Automatically Collected Information
  • IP address
  • Browser type and version
  • Device information (e.g., device type, operating system)
  • Usage data (e.g., pages visited, time spent on the Website, clickstream data)
  • Cookies and similar tracking technologies (see Section 5 for details)

• Information from Third Parties

We may receive information about you from third-party services, such as payment processors, analytics providers, or social media platforms, in accordance with their privacy policies.

2. How We Use Your Information

We use your personal data for the following purposes: 

• To process and fulfill your orders for textile products.
• To communicate with you about your orders, inquiries, or account.
• To improve our Website, products, and services.
• To send you promotional materials, newsletters, or updates (only with your explicit consent).
• To comply with legal obligations and protect our legal rights.
• To prevent fraud and ensure the security of our Website.

3. Legal Basis for Processing

Under the GDPR, we rely on the following legal bases for processing your personal data: 

• Performance of a Contract: To fulfill orders and provide services you request.
• Consent: For sending marketing communications or using cookies (where required).
• Legitimate Interests: To improve our Website and prevent fraud.
• Legal Obligations: To comply with applicable laws and regulations.

4. Data Storage and Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. For example: 

• Order information is retained for accounting and tax purposes.
• Marketing data is retained until you withdraw your consent or opt out.

5. How We Share Your Information

We may share your personal data with: 

• Service Providers: Third-party vendors who assist us in operating our Website, processing payments, delivering products, or analyzing data.
• Legal Authorities: When required by law or to protect our rights, property, or safety.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the new owner.

We do not sell or rent your personal data to third parties for marketing purposes.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction. These measures include: 

• Encryption of sensitive data.
• Regular security assessments and updates.
• Access controls to limit data access to authorized personnel only.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience on our Website. Cookies are small text files stored on your device that help us analyze usage patterns, remember your preferences, and deliver personalized content. 

You can manage or disable cookies through your browser settings. However, disabling cookies may affect the functionality of our Website.

8. International Data Transfers

If we transfer your personal data outside the European Economic Area (EEA), we will ensure adequate safeguards are in place, such as Standard Contractual Clauses (SCCs) or other mechanisms approved by the GDPR.

9. Your Rights Under the GDPR

As a data subject, you have the following rights: 

• Access: Request a copy of the personal data we hold about you.
• Rectification: Request correction of inaccurate or incomplete data.
• Erasure: Request deletion of your personal data under certain conditions.
• Restriction: Request restriction of processing under certain conditions.
• Data Portability: Request transfer of your data to another controller.
• Objection: Object to processing based on legitimate interests or for direct marketing.
• Withdraw Consent: Withdraw consent at any time (where applicable).

To exercise these rights, please contact us at info@vppie.com. We will respond to your request within 30 days.

10. Children’s Privacy

Our Website is not intended for children under the age of 16. We do not knowingly collect personal data from children. If we become aware that we have collected data from a child, we will take steps to delete it promptly.

11. Third-Party Links

Our Website may contain links to third-party websites. This Privacy Policy does not apply to those websites, and we are not responsible for their privacy practices. We encourage you to review their privacy policies.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at: 

VPPIE UNIVERSAL TRADE PRIVATE LIMITED 

Email: info@vppie.com 

Address: Flat 203, Building 4A, Kalpataru estate phase 2, Pimple Gurav, Pune, Maharashtra, India 411061